This paradigm shift concerns the human information system, the flow of information between humans that is vital for mankind. In this flow we generate, own and share information in our societies
Flow of information free of constraints is essential for living systems.
To underscore the importance of unconstrained flow of information in human societies, the Universal Declaration of Human Rights (UDHR) recognizes the importance of freedom to seek, receive and impart information as a human right under Article 19. Also, the same is acknowledged in international human rights law in the International Covenant on Civil and Political Rights (ICCPR).
Businesses found ways to make money from the human information system. For that purpose, the obvious design of the supporting information system was to centralize it - taking possession of people’s proprietary information from their flow of information and centralized it in large data centers.
Not only that: To pass information between users as “search results,” they filter out what they don’t want us to receive and amplify what they want us to see. This happens on a large scale in our most frequently used communications tool, the Internet.
By this process, the Web actually constrains sustainability of the human information system.